Cimmerian Custom Knives
About the project
Cimmerian is a Ukrainian brand of custom knives and tactical gear. The brand’s founder, Roman Kondrashov, creates pieces where not only function matters but also the concept: each knife is born from inspiration, an image, or an impression — and carries its own story even before the final form appears.
Cimmerian is chosen by collectors and connoisseurs — those who appreciate craftsmanship, materials, and attention to detail. These are meaningful gifts and works people want to own and proudly display.
The brand’s philosophy is simple: to create things that remain valuable over time.
Website concept
We want a website that doesn’t say anything unnecessary.
Silent like our work, but precise in how it performs.
The website had to become a tool — clear, logical, and reliable, like the product itself: only form, detail, and a clean presentation.
Approach to the project
The website was created without visual noise, with maximum focus on the products. Everything in the structure and design serves one purpose — to help users examine details closely and quickly navigate the catalog.
Key decisions:
- minimalist design — the product takes center stage;
- short, precise messages without excessive emotion;
- logical catalog structure and a clear user journey;
- product pages where details matter most.
Organic Visibility in Google
SEO was not a separate focus of this project. But when a website’s structure is logical, its architecture clean, and its content clear — search engines recognize it.
According to Google Search Console data:
- the website consistently receives impressions and clicks from search;
-
some queries rank within the TOP 5–10;
-
CTR for certain queries — 20–40%;
-
traffic is driven by branded and product queries without active SEO.
When a website is designed correctly — it works on its own.
Result
Cimmerian received a tool that organically reflects the brand’s character, builds trust without words, and is ready for scaling. It does not impose through design, yet works as a showcase of craftsmanship — helping users understand the product’s value and make their choice easily and confidently.
This case is not about us.
It’s about our expertise.
About the ability to see a brand’s character, feel its aesthetics, and translate it into digital form.
We create websites that allow a brand to be itself.
Shall we discuss your project now?
