The mission of «Bauer's Implants» is to make modern dental restoration methods accessible to most patients in Ukraine, providing implantologists with reliable solutions that successfully compete with leading global brands.
Together with the «Bauer's Implants» marketing team, we developed a step-by-step client acquisition strategy, which we continue to systematically implement today.
We started our cooperation with a clear goal – to strengthen the brand and reinforce its presence in digital. The main focus was on building brand awareness, developing trust among professional audiences and patients. This became the foundation for further growth and the expansion of the brand's presence in the field of dentistry.
Targeted at a narrow audience: implantologists, dental clinic owners, directors, and assistants. The main focus was on promoting dental implant lines and bone grafting materials, as well as presenting the company’s new brands. Through precise segmentation and well-crafted messaging, we managed to increase product awareness and spark interest in new offerings among industry professionals.
Promotion of practical implantology masterclasses. Thanks to proper ad setup and careful audience targeting, we effectively engaged doctors, increased registrations, and helped the brand strengthen its expertise in the dental implant market.
Dual-focus campaigns: for doctors, highlighting the professional benefits of the products, and for potential patients, raising awareness about the quality and reliability of the implants. The result – stronger awareness among specialists and increased trust among the end audience.
The promo page links the implant certificate via a QR code. By scanning the code, the doctor is redirected to a landing page with product information. This strengthens brand trust and creates a high-quality post-purchase experience.
The promo page clearly and concisely presents the product’s benefits for dental professionals. The focus is on evidence-based data, design features, ease of use, and adaptation to daily practice.